Social Media Management
We handled posts on Facebook, Instagram and Twitter, subdivided into moments before, during and after the event, in order to:
Develop the storytelling based on various types of content in different formats, comprising photos, videos and stories, using and editing content created live.
Maximise online coverage with the support of ad campaigns.
Create interactive Instagram Stories with the objective of increasing engagement and content sharing.
Post content simultaneously across all social media platforms, using different visuals, or alternating messages in order to sustain a high level of interest on the part of the community.